OUR BLOG

OUR BLOG

From Influencers Marketing to Audience Marketing

From Influencers Marketing to Audience Marketing

As experts in the advertising industry, we understand the importance of social networks in marketing strategies. Addressing the audience that we're really interested in is the great lesson that the digital market has recently left us. According to the IAB, 85% of...

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Let’s talk about data! What is it used for?

Let’s talk about data! What is it used for?

Data can be used for many different analytics and scenarios. There are lots of data types that companies use to target potential customers. These can be cookies, device ID, fingerprints and many others able to generate information to provide relevant content. As you...

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RCS is already a successful case study

RCS is already a successful case study

RCS, “rich communication services”, is a communication protocol that enables users to transmit multimedia and products in richer messages. This innovation is a game changer because it simplifies the messaging users’ experience among different digital platforms. Why...

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The origin, the future and the challenge of DCB

The origin, the future and the challenge of DCB

John BaRoss, Founder & President FINCCLUDE Inc., is a Product Development Director with more than 20 years of experience and an international expert of Direct Carrier Billing. We had the opportunity to discuss with him about the origin, the future and the...

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The trends & future of data

The volume of data has increased massively over the last few years, and it is expected to grow even more. The post The trends & future of data appeared first on Telecoming | Technology to monetize digital services. Source: Telecoming ad-tech

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The trends & future of data

The trends & future of data

The volume of data has increased massively over the last few years, and it is expected to grow even more. The post The trends & future of data appeared first on Telecoming | Technology to monetize digital services.

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Rouge AdTech Agency publications are edited by the Telecoming editorial team.

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