How to use data to improve your marketing
Here’s something that you might not already know. Your customers expect you to understand what they want. Not only this, they expect you to know when they want and how they want it. Today, the modern marketer has no reason for not being able to deliver on these...
The European digital ticketing market will surpass €150B in 2019
Users are already choosing digital ticketing as a suitable option to buy tickets for transport, sports events, concerts and other entertainment shows. That’s why in Telecoming, we have carried out an analysis of digital ticketing, one of the markets with the highest...
Rouge Agency drives digital transformation
Rouge Agency firmly believes that the interaction between brands and users is changing promoted by technology. Our Agency Director, Verónica Hernández, speaks to El Publicista about the promising future that the advertising market is facing thanks to the irruption of...
About telco and content
Google published last June infographic about the digitalization of the telecommunications market. The user of telco services has changed the way he buys. If in 2013 almost 7 out of 10 users use different channels, today the web dominates, and the need to consult...
