Why we are in love with Cloud Computing

Why we are in love with Cloud Computing

Why we are in love with Cloud Computing Since its advent, cloud computing has continued to gain prominence in workplaces, triggering a disruptive digital migration from traditional IT infrastructure to cloud-based services. As a result, cloud computing has become...
About user-machine communication

About user-machine communication

About user-machine communication This year, 2,360 M users will communicate with brands through chatbots and 1,515 M through RCS technology. These data from a report elaborated by our partner Juniper Research inspire us to think that user-machine communication has come...
Technology to fight fraud

Technology to fight fraud

Technology to fight fraud In a world where digitalisation is increasingly present, fraud has become a real warning. The digital ecosystem is growing along with the danger in the online industry.   2020 ended with more than 4.54 billion internet users, 298 million (7%)...
Data Privacy vs Brand Personalization

Data Privacy vs Brand Personalization

Data Privacy vs Brand Personalization The value of personalizing marketing and e-commerce experiences has been recognized for almost a decade now. However, many brands still find it challenging to collect the data required to build a genuinely personalized CRM system...
Digital payments don’t stop

Digital payments don’t stop

Digital payments don’t stop Consumption in general, its trends, growth and innovations are closely linked to the payments industry. The online commerce ecosystem has consolidated digital payment, which in recent months seems to be constantly growing. According...
How to Write SEO-Friendly eCommerce Product Description?

How to Write SEO-Friendly eCommerce Product Description?

How to Write SEO-Friendly eCommerce Product Description?   Just like any other market, eCommerce businesses need to pay attention to the content they’re publishing. Your content marketing strategy plays a key role in building brand awareness and creating a...